Grameenphone has partnered with Mobillium, one of the world's leading analytics and network solutions providers. Under this partnership, Mobillium will provide Grameenphone with next-generation revenue assurance and fraud management (RAFM) solutions through their flagship Active Intelligence Platform (AIP). This strategic move will further strengthen Grameenphone’s commitment to continuously innovate and adopt cutting-edge technology to meet customers' evolving needs and ensure improved and secure customer service.
As Grameenphone moves towards becoming a future-ready telco-tech company, this partnership aligns with that goal. It will enhance Grameenphone’s ability to identify and prevent revenue leakage and fraud, utilizing real-time machine learning algorithms, advanced analytics, and artificial intelligence (AI) to understand customer needs. This, in turn, will enable Grameenphone to provide more secure and effective services to its customers.
The partnership will lead to overall technological advancements. Mobillium will also work to adapt to new risks and market conditions and enhance Grameenphone's employees' ability to effectively use advanced tools. Initially, modern AI and machine learning tools will be used to improve existing systems. This will enable proactive assurance, fraud detection, and enriched customer intelligence to protect customers' personal information. By gaining insights into customers' service usage patterns, behaviors, and preferences, Grameenphone will be able to keep the network prepared according to demand.
Grameenphone CEO Yasir Azman said, "In today’s dynamic business landscape, ensuring high-quality customer experience and combating fraud is crucial. This initiative of adopting advanced AI-driven technology is a forward-thinking step that will secure our future and provide our customers with the highest quality of service, free from concerns about being defrauded."
Grameenphone’s Chief Information Officer Niranjan Srinivasan stated, "Grameenphone is committed to providing improved services through continuous innovation and the use of modern AI-driven technology. Mobillium's Active Intelligence Platform aligns perfectly with our goal of becoming an AI-first telco. It will enhance our analytical capabilities, allowing us to detect and prevent revenue leakage and improve fraud detection, thus providing the best service to our customers."
Mobillium CEO Mike Salfity commented, "We are proud to partner with Grameenphone on this transformative journey. We believe it will have a positive impact on all stakeholders. Regular development is a fundamental aspect of this partnership. It will ensure that Grameenphone remains free from potential risks and is able to operate securely and effectively. By adopting these innovative solutions, the operator will be able to protect its customers from fraud and secure revenue flow while maintaining the best business practices and regulatory compliance."
Mobillium’s Chief Revenue Officer Raja Hussain remarked, "Grameenphone's RAFM transformation project is a significant step. This initiative reflects our commitment to innovation and leadership in revenue assurance and fraud management. It will help Grameenphone secure revenue, increase efficiency, and adhere to regulatory compliance. Advanced technology will enable Grameenphone to forecast and manage risks, ensuring financial stability in an increasingly complex market."
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